Where Elegance Meets Intention
At Pri's, we believe in the quiet power of simplicity. Inspired by timeless beauty and designed for your everyday moments, our jewelry blends modern minimalism with a soft, feminine touch. Whether you're layering silver chains, slipping on gold-plated rings, or finding your new signature scent, our pieces are made to feel personal, luxurious, yet approachable. This is jewelry for the now, made to move with you.

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What I Did:
I led the full creative direction for Pris, a jewelry brand rooted in modern elegance and personal meaning. This included:
Brand Photography: I captured original product shots with a focus on soft lighting and minimal backgrounds. The goal was to highlight the simplicity and elegance of the pieces while maintaining an approachable feel.
Logo Design: I designed the “Pris” logo to reflect the brand’s essence: clean, stylish, and with a touch of bling.
Visual Theme + Color Palette: I developed a cohesive brand identity using a curated palette of soft neutrals and blush tones. This helped shape the mood across all touchpoints, from packaging mockups to digital presence.



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